Instead of sending paid traffic to a traditional landing page, this campaign drops users into a competitive, play-to-win WebGL experience built specifically for Facebook, Instagram, and TikTok ads.
GAMEPLAY EXAMPLES
PLAYABLE CAMPAIGNS
Users enter their email to compete. Scores are tracked. Leaderboards drive replayability. Incentives like discounts, free products, or exclusive drops reward top performers.
INCREASE ENGAGEMENT
The result:
Higher ad engagement, longer session time, stronger algorithm signals, and measurable list growth — all from a single playable campaign.
Paid traffic from Meta and TikTok is directed into a competitive WebGL experience where users enter their email to play, climb the leaderboard, and compete for prizes.
PERFORMANCE THROUGH PLAY
Campaign Outcomes:
• Increased ad engagement rate
• Lower effective CPM through stronger engagement signals
• Email capture at point of entry
• Replay-driven brand exposure
• Incentivized conversions